The Hidden Benefits of Social Media
It's easy to look at social media for your business as a vapid, surface level attempt at reaching your audience, but there's more than...
beYOU Marketing: The 2016 Wrap-Up
My company was founded in 2016, so the end of this year means a lot to me, business-wise. It brings to an end the year in which an idea...
Social Media is All Emotion, folks!
Likely unknown to most, my Bachelor’s degree is in Psychology. For a while, I thought I wanted to be a therapist and work with children,...
Your Target Audience: Who They Are, and How to Reach Them
I hope that you have gotten a chance to read my kick-off blog article, The Importance of Being a Brand, where I talk about how crucial...
The Importance of Being a Brand
There are many parts of marketing that interest me, and one of the biggest is branding. I’m sure it’s a term you’ve heard used, and it’s...
